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02 / Case Study

Taking Online Presence & Reputation to the Next Level

How a large practice enhanced their online reputation and market presence

A large specialty practice with 33 locations and a history of using other online reputation management tools and techniques wanted to explore new ways to enhance their online market presence. By placing the practice on the Arrowlytics platform and putting the platform’s consultants to work, the practice saw:

  • A 33% increase in public-facing online reviews
  • 93% of all ratings hit the five-star mark
  • A 12% increase in new patients in a year-over-year comparison over a six-month period
  • The implementation of an active review monitoring, categorization, and routing process to ensure the practice could take a proactive approach to address all negative reviews.

Assessing and updating the practice’s review invite cadence for patients (texts or emails encouraging patients to provide a review on their experience) helped drive the number of positive reviews, ultimately improving their overall digital presence and patient demand.